No Business on a Dead Planet

A Wake-Up Call for Every Leader, Creator, and Citizen

I don’t watch the news anymore.

Not out of ignorance, but self-preservation.Because most of what we’re shown numbs us, distracts us, or drains our ability to think clearly.

But this time, the news found me - through people I love.

In the past few weeks, three close friends from three different countries, on three “opposing sides” of three wars, have confided in me. Each of them has family suffering from brutal, inhumane violence.And suddenly, war is no longer abstract.It’s not about borders or ideologies.It’s about children hiding in fear, elders losing everything, families shattered.

And here’s what hit me:There is no business on a dead planet.No innovation in a collapsed society.No profit in a future without breathable air or drinkable water.

This isn't someone else's problem.It’s all of ours.

 We Are Out of Time- and Out of Excuses

We are consuming the Earth as if we have another one waiting.

• Forests are disappearing.

• Rivers are drying up.

• Oceans are poisoned.

• Air is becoming toxic.

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All while wars rage on, not because of religion - but because of power, control, and profit.

Let’s be clear: War is never truly about faith. Religion is the mask.The truth is always about resources, geopolitical influence, and money - especially for those who manufacture weapons, extract fossil fuels, and finance destruction.

 War Is a Business Model

It is profitable for a small, powerful minority:

• Arms dealers and weapons manufacturers

• Oil conglomerates and mining interests

• Financial institutions with stakes in both sides

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The longer the conflict lasts, the higher the profits go. And while a few gain everything, the rest of us lose our humanity, our security, our health, our futures. Despite what we’re often told, war is rarely, if ever, about faith.Religion is used as a convenient excuse to divide, incite, and justify violence.

Underneath the rhetoric, the causes remain alarmingly consistent:

Access to resources. Geopolitical control. Financial gain.

It’s about oil, minerals, strategic locations, and markets.It’s about arms deals and reconstruction contracts.It’s about maintaining systems of extraction and domination - not belief.

 The 95% and the 5%

We live in a world where:

• 5% are blinded by overconsumption, conditioned to chase luxury while ignoring collapse.

• 95% are trapped in despair, struggling just to get by, feeling powerless to change anything.

This split is no accident. We are kept distracted, divided, and exhausted. Taught not to question. Taught not to care - just enough to post, but not enough to act.

So Why Aren’t More People Waking Up?

Because the system depends on us staying asleep.

We are bombarded by shallow content, fed disinformation, and incentivized to prioritize short-term gains over long-term survival.We’re told the world is too complicated to change.We’re sold false hope through empty “sustainability” pledges, while the same systems continue to extract, pollute, and profit.

But Here's the Truth

If every soldier dropped their weapon, war would end. If every government shifted military budgets to climate resilience, we’d have a shot.If business leaders chose people and planet over quarterly earnings, the system would transform.

We have the technology. We lack the courage.

 So, What Can We Do?

If you're reading this -especially on a business platform like LinkedIn - you likely have some form of influence. Use it.

 Rethink Your RoleAre you creating solutions or distractions? Are you regenerating or extracting?

 Speak UpSilence is no longer neutral. If you understand what’s at stake, help others understand too.

 Redirect InvestmentSupport regenerative, ethical, and decentralized systems - in food, energy, housing, education, and media.

 Build Resilience LocallyThe future will be built in communities, not corporations.

 Stay HumanIn a world designed to disconnect us, empathy is revolutionary.

 Final Words

This is not about politics.It’s not about choosing sides in a war you didn’t start.It’s about remembering that we are all on one planet, with one atmosphere, and one chance to turn this around.

If we can’t breathe, can’t drink, can’t feed our children -what exactly are we building businesses for?

This is not a time to market. It is a time to wake up, to stand up, and to choose life over profit.

If this resonates with you -share it.

Start a conversation.

Start a shift.

Because there is no innovation, no leadership, no art, no development, no science or philosophy, no future-on a dead planet.